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Happy New Year. Yes, we do realize it's February and we're a little late, but time seems to go by so quickly. Below are some recently completed projects. Some from '06 you might have already seen and we have two brand new projects from '07 that we wanted to share. We hope to hear from you. Tronic

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For Microsoft's integrated campaign for Vista, Tronic was the creative team behind the launch of a massive 40 screen experiential video installation at JFK airport, a cinema spot, streaming web spots and spots for Times Square and the Santa Monica freeway.
PDF Press Release |
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In the first of three spots for GE's Go Big campaign, Tronic directed this story of one boy's imagination that grows bigger than even he expected. With Go Big as your motto, building big dreams becomes a reality.
PDF Press Release |
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To further explain the key themes of GE's Go Big campaign, Tronic designed and animated a futuristic landscape in which GE's reasons to Go Big become clear. |
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For the opening of the M&Ms retail store in Times Square, Tronic designed and animated the well known M&M characters coming to life, literally, in New York City. They're living now on two jumbo LED screens that look down 7th Avenue and Broadway. |

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Tronic is profiled on the Apple website. Watch the video on the Tronic site or see the full profile on Apple:
Apple
Tronic |
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Tronic is one of the artists featured in Remastered, a book showcasing contemporary artists remastering old master
paintings. The book, curated by Formavision and published by Die Gestalten, is available for sale on Amazon. |
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Tronic designed a temporary store for Wired Magazine in Soho that featured cutting edge products
from the magazine. Click below to check it out in more detail.
Wired |
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